The importance of hash tags on your social media post

Ever wondered the significance of hash tags to your social media posts?

I for a long time did use hash tags on my posts on Facebook, intagram especially and LinkedIn as well. However, I used them indiscrimintely and without knowledge. It was until I learnt how to apply hash tags that I started using them correctly.

Hash tags are used to categorize posts i.e. to summarize your post in a word or two. You create them by typing # followed by your choice words without spacing, e.g. #mydayout.

When you use a hash tag on your post it serves as one of the ways of identifying your posts depending on whether you are the only one who has used such a hash tag or not.

When someone comes on a social media platform like twitter and searches for a hash tag, a list of posts with the hash tag in search will appear, this will lead to more and further posts engagements.

Also, you can ask people to follow a certain hash tag so as to identify and follow your posts. For instance I use the hash tag #agabusdigital on LinkedIn. If you put it in the  search box, all the posts that I have made with that hash tag will appear because it is my unique hash tag?

In another instance, if you search the hash tag #digitalmarketing on Facebook, twitter, Instagram or LinkedIn you will see several posts by different persons on the topic digital marketing.

So, will you like to have a special hash tag?

Share your thoughts in the comments box.